Break the Bias

Category
Design for Good


Break the Bias is a campaign with AWARE that challenges deep-rooted gender stereotypes, starting with the conversations that shape us. Focusing on family dynamics and early socialisation, it highlights how everyday biases influence our perceptions and behaviours. The campaign encourages individuals to question ingrained norms and spark change by making these discussions more approachable. Through interactive tools, real stories, and thought-provoking media, Break the Bias empowers people to recognise, address, and dismantle gender norms.

Diploma in
Communication Design

Lerraine Chen Yuhan

Hello, I’m Lerraine! ٩(^ᗜ^ )و I’ve been in love with arts, crafts, and design for as long as I can remember, constantly experimenting with new styles and mediums. To me, design is about having fun, exploring ideas, and seeing where creativity leads. The best work comes from playing around, making mistakes, and stumbling upon something unexpected! I love turning curiosity into cool ideas and creating designs that spark connection.


Key Skills

Art Direction
Conceptualisation
Branding