Resonance

Category
Design for Health & Wellness


Many unknowingly develop negative behaviours in response to past circumstances, contributing to personal and societal challenges. Resonance is a 239-page publication exploring how past experiences shape present behaviours. Targeting highly reflective Singaporean Gen Zs who are emotionally aware, analytical, and prone to overthinking [a.k.a. thought daughters (and sons)], it examines how coping mechanisms formed in childhood persist into adulthood, often in ways that no longer serve us.

Diploma in
Communication Design

Tara Elizabeth Green

Hello, my name is Tara! I am driven by the challenge of solving problems through creative, real-world solutions. My design approach is rooted in minimalism, stripping away the unnecessary to highlight a core idea and message. Empathy is at the heart of my process; I put myself in the audience's shoes, combining research and insight to craft work that truly resonates. Beyond aesthetics, I aim to create designs that resonate on a human level—fostering connection, sparking understanding, and driving meaningful impact.


Key Skills

Strategy
Branding
Typography