playtime's not over!

Category
Design for Good


Somewhere between filing taxes and replying to work emails at 11 pm, you forget how to have fun. Everyone knows, “all work and no play makes Jack a dull boy”, yet despite that, you, my friend, have become dull and jaded.

Playtime’s not over! is the playground campaign for adults because play isn’t just for kids. We aim to help overworked, stressed adults rediscover a sense of play through playground zones with various forms of play. Visitors can explore how play can transition from childhood hobbies to adult pastimes, learning how to play even as adulting gets hard.

Diploma in
Communication Design

Isabelle Soh

Yo, I'm Isabelle. I love art in all its forms, especially design, illustration, and storytelling. Humour bleeds into most of my work because I'm just so painfully funny. Haha. (please laugh!). On a serious note, I hope to connect people through the whacky experiences of simply being human, trading stories and sharing laughs along the way.

At the end of the day, design is never just for ourselves, and I love stepping into the shoes of others and discovering the world through a different lens from time to time.


Key Skills

illustration
branding
ux/ui