Course Overview

This subject focuses on the operational and logistical aspects of organising trade shows and exhibitions. It provides students with an overview of the exhibition industry, and empowers students with practical skills like in-hall operations, selecting the right suppliers, managing manpower and providing logistical support to stakeholders of the exhibitions. This subject also covers security aspects of exhibitions and organisation of successful exhibition overseas.

Objectives

The subject aims to equip the students with the skills and knowledge to:

• Apply event operational framework; and
• Deliver appropriate logistical support for trade shows and exhibitions