At the end of this course, you will be able to:
- Identify the sales process in a MICE activity
- Discuss marketing strategies that can be used in MICE
- Examine trends and challenges in the MICE industry
- Discuss revenue management
- Identify post-event evaluation methods for MICE events
Mode of Assessment
Tests / Quizzes – measure participants’ understanding of key concepts and application of concepts learnt for each topic.
Group discussion/sharing – measure participants’ ability to reflect and apply learning and active participation in discussions.
Level
Intermediate
Certification
Participants will receive an electronic Certificate of Completion issued by Temasek Polytechnic upon completion of each MLC.
Testimonials/Reviews
Find out what our graduates have to say about this course.
Course Contact
If you have any enquiries, please contact us below or submit an enquiry form here- 67881212
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Monday - Thursday: 8:30am - 6:00pm
Friday: 8:30am - 5:30pm
Closed during lunchtime, 12:00pm - 1:00pm
and on weekends and public holidays. - https://www.tp.edu.sg/tsa
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Temasek SkillsFuture Academy (TSA)
Temasek Polytechnic
East Wing, Block 1A, Level 3, Unit 109
21 Tampines Avenue 1,
Singapore 529757
Temasek Polytechnic reserves the right to alter the course, modify the scale of fee, amend any other information or cancel course with low enrolment.